Technology and Employees

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With the emergence of technology and social media, companies have become much more diverse in their work habits and work locations.  Business does not need to occur face-to-face anymore in order to be successful.  In reality, all they need is a computer and a way to communicate with their business associates.

According to Natalie Burg, as mobile technology improves the more employees are willing to bring their own devices to work.   The ability to accommodate employees has helped to improve overall relationships and to create stronger employees.  Another benefit to introducing social media into your company is that you have the opportunity to expand your clientele (Burg, N. 2013).  When you add social media into your business you are adding a missing component that many consumers find missing, a bond.  Social media fills the void and convinces society that the connection we build through social media is stronger than one that we would build through email or cold calls.  This is why it has become important for businesses to embrace technological advances and learn how to incorporate different mediums in their business.

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Advances also allow companies to operate all around the world, for example, Bit Rebels have two offices: one in the United States and one in Sweden.  “We’ve never met face-to-face, but our workplace communication stays intact thanks to technology, and we talk constantly to be sure all the daily details here at Bit Rebels get completed. It’s as if we are in the same office, even though technically we aren’t” (Adams, D. 2013).  More companies are operating this way because they are global and can do this because of the advances that we have had in technology.  The one negative to such advances is that employees are now on call 24/7, but I think that we are more agreeable to working constantly because we have more freedom as to when and where we complete it. 

            Businesses now have the opportunity to connect not only with their consumers on a different level thanks to technology and social media but they can also build stronger bonds with their employees.  It is now possible for employees to work where they want and when they want which leads them to being more agreeable.  The way that we conduct business continues to evolve because of smart technology as well as motivated and engaged employees.

Adams, D. (2013).  How technology changed our workplace communicated (infographic). Retrieved from:http://www.bitrebels.com

Burg, N. (2013). How technology has changed workplace communication. Retrieved from: http://www.forbes.com/